social networking

social networking

Treating Your Career Like a Small Business

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No one seems to take the time to consider that their careers are businesses. Your career is no different than any small business. You have a product (you) that you’re selling to your audience (your employer). You need to run your career exactly...

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Filed under Featured, Getting Ahead, Goal Setting 4 Comments  

How to Use Social Networking, LinkedIn, Facebook, and Twitter in Your Job Search

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In Los Angeles—like most major cities—if you go to a major auto dealer you will notice a group of ten or more salespeople, usually men, who are standing together (smoking, drinking coffee, gossiping, and so forth) waiting for you. In some dealerships...

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Filed under Featured, Finding a Job, The Role of Jobs in Today’s World Leave a Comment  

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Career Advice

Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on May 20,2019

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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