Life Lessons

Life Lessons

Protect Your Reputation at All Costs

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“A risk to reputation is a threat to the survival of the enterprise.” -Peter J. Firestein I read an article once about Blackstone executive David Blitzer, whose father-in-law he once charged with trying to shake him down for $7.5 million. The man...

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Practice Makes Perfect

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A year or so ago I was at a wedding, and a very successful doctor started talking to me. I was very impressed with this doctor and already knew of him through several people before our meeting. He was involved in some fascinating and cutting-edge research...

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Cheap Is Expensive: A Marine Disaster

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One thing I’ve learned in my lifetime is if something seems too good to be true, it probably is. Every day, so many of us are glued to televisions and see people become rich overnight on game shows. Growing up, kids receive a lot of messages that you...

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Life Supports What Supports Life

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A few months ago, I was invited with my wife to a couple’s very nice home. I am sure the home cost at least a few million dollars, and I remember speaking with the owner of the home as we listened to some music. The man was telling me that he was...

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Hypnotists, Worry and Living Your Life Today

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I took my wife to Las Vegas about a year ago and we decided to go see a hypnotist show. I had gone to see a hypnotist who had performed for the entire university when I was in law school and had really enjoyed it. The show was fascinating to me and really...

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Are You Motivated by Information, People, Activities, Things or Places?

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Most people are motivated by either information, people, activities, things, or places. You are probably focused on one of these as well, and this explains why some people interest you, and others you find boring. This also explains why you hit it off...

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The Importance of Sharing Ideas

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When I was in law school, I went into the library one afternoon and took a seat at a desk across from a guy I knew quite well. We were not great friends but I had been over to his home a few times and he was a likeable guy in all respects. Both of us...

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Find the Best Target Audience for Your Skills

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When I was about 13 years old, my parents sent me to a small, private school that catered to children from the wealthiest families in the Detroit area. The school was unusual in that it went out of its way to assist the wealthiest students and seemed...

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Groups and Their Norms Determine the Outcome of Our Lives

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Several years ago, I was working at a law firm and I started to hear about and notice something extremely unusual. There was a certain partner who seemed to have a profound ability to destroy the legal careers of people she worked with. I started to hear...

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The Universe Is Structured to Have Inequalities

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The universe is structured to have inequalities. However, instead of accepting these inequalities, most of us resist the inequalities and fight against them. The act of fighting against the inequalities consumes energy, makes us unhappy, and ultimately...

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Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on Sep 20,2022

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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