Life Lessons

Life Lessons

Keep It Simple Stupid: Confessions of a Bad Interviewer

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When I was in college, I wrote a 500-page book that went into considerable depth evaluating the incredibly complex race relations that existed within the Detroit metropolitan area at the time. Specifically, I was interested in how African-Americans had,...

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The Danger of Judging Others

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When I was growing up in Grosse Pointe, a suburb outside of Detroit, I lived on a street where all of the other families were married, and my mother was the only single mother on the street. At some point it became clear to me that the other families...

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Sharing of Information, Invention of the Internet, Parrots and Tool Rooms

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I have been having a recurring thought lately that is indicative of a transformation our world has undergone over the past thirty years or so. As a child growing up I observed that most older men I knew always had “shops” set up in their basements...

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The Importance of Unlearning

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We perceive life as being constantly in motion and in a forward state of progress. Further, as humans, we are all designed for growth and for movement. As long as each of us is growing and progressing, we experience a sense of satisfaction and a sense...

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Bullies and Your Career

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My first job out of law school was working for the area’s only federal district judge in a small courthouse in northern Michigan. The courthouse was in a post office building, and to get inside of the courthouse, you needed to pass through an x-ray...

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Never Measure Yourself against Perfection

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When I was in high school, one of the happiest kids I knew was an excellent athlete whom I’ll call Bill. He was very intelligent and always had the best looking girlfriends. He eventually ended up marrying his high school sweetheart. Bill was from a...

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Use Existing Resources

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Several years ago, I was practicing in a large law firm that, at the time, probably had 800 attorneys in it. Down the hall from me, there was an attorney who was involved in a very large case. She had a team of around six attorneys and four paralegals...

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10 Powerful Lessons from a Turkish Rug Trader

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Several years ago, I was staying at a beautiful hotel on the beach on a small Greek island. The hotel was full of young people in their mid-20’s who appeared to be having the time of their lives. I had chatted with the receptionist several times...

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Ships, Relativity and Your Happiness

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A few months ago, I found myself sitting in a shipyard getting ready to look at a couple of ships. The particular ship I was going to look at next had originally been used to ferry crew back and forth to oil rigs in the Gulf of Mexico. It had three huge...

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You Need Relationships before Transactions

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My wife and I enjoy taking classes. We’ve taken classes in meditation, various exercise classes, acting classes, different types of yoga, Eastern religion, and even classes that simply deal with the nature and meaning of various things. Several years...

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Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on Mar 31,2020

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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