Finding a Job

Finding a Job

Always Interview on Fridays

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When I was in college I remember going for an interview with the investment bank JP Morgan. I had no idea how I had gotten the interview but it was for something dealing with finance and statistical studies of Asian securities markets. I had gone to...

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The Benefits of Failure

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Several years ago I was working with a distinguished law firm partner who had been given a few months to find a new job by his existing firm. The partner had not looked for a job in probably twenty-five-plus years and I think his confidence was ...

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Where to Find Jobs

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It might not seem like it at first glance, but truly, there are more resources to find jobs than you could ever take advantage of. In fact, despite having been in the career business for more than ten years, I discover new sources of jobs on a daily...

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The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

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I’ve been going to conferences for one thing or another at least a couple times a year for the past several years. I’ve spent thousands of dollars attending marketing-related conferences. If I go to one more conference...

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Being Against Something – and Your Job Search

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When I was in college, I decided to start an anti-drug and alcohol-abuse organization. I affiliated with a giant group called BACCHUS (Better Alcohol Consciousness Concerning the Health of University Students), and one year I got funding in the amount...

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Why You Should Use Association Websites in Your Job Search

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The focus of my career has been researching jobs from employer career pages, job sites, association sites and consolidating these jobs in one place. Through the course of this work I have learned how to track down jobs that few people know about and...

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The Importance of Endorsements, References and Getting Others to Cheer for You

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As a legal recruiter, one of the things I spent a lot of time doing was writing long, in-depth letters on behalf of my candidates. In many cases these letters would be over 10 pages long. The letters would contain discussions of the candidate’s...

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Interviewing Tips: The Five Musts of Interviewing

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I know people who seem to get every job they ever interview for, whether or not they’re the most qualified candidate. But most people who interview don’t get the job. This isn’t surprising, given the number of applicants for each opening. But bottom...

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How to Write a Resume People Actually Will Read

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Your résumé is an extremely important document. There are entire books written about how to craft them. I have written at least one myself. There are scores of résumé consultants, companies, and others that will work on your résumé for a fee. Hiring...

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Do Not Be Immobilized in Your Job Search

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Several years ago, I was sitting in my office and the most amazing candidate came across my desk. The attorney had a degree in a hard science discipline from a school like CalTech or MIT (I believe it was physics), had gone to a good law school,...

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Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on Sep 20,2022

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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