Finding a Job

Finding a Job

How to Write a Resume People Actually Will Read

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Your résumé is an extremely important document. There are entire books written about how to craft them. I have written at least one myself. There are scores of résumé consultants, companies, and others that will work on your résumé for a fee. Hiring...

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Ask Yourself Empowering Questions

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The power of the questions we ask ourselves determines the power we have in our lives. It’s estimated that approximately 60,000 thoughts cross our minds daily. It’s what we do with these thoughts that determines our level of happiness, success, and...

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How to Find Unadvertised Jobs

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I’m a businessperson. As a businessperson, I find I get a lot of phone calls from private equity companies and so forth throughout the day. I enjoy getting these phone calls, not necessarily because I’m looking for their investment, because it can...

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Being Against Something – and Your Job Search

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When I was in college, I decided to start an anti-drug and alcohol-abuse organization. I affiliated with a giant group called BACCHUS (Better Alcohol Consciousness Concerning the Health of University Students), and one year I got funding in the amount...

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The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

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I’ve been going to conferences for one thing or another at least a couple times a year for the past several years. I’ve spent thousands of dollars attending marketing-related conferences. If I go to one more conference where someone talks...

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Always Interview on Fridays

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When I was in college I remember going for an interview with the investment bank JP Morgan. I had no idea how I had gotten the interview but it was for something dealing with finance and statistical studies of Asian securities markets. I had gone to...

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Learn Something from the Upper and Lower Class: Do Not Be Paralyzed by Others’ Opinions

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A great deal of talent is lost in the world for want of a little courage. Every day sends to their graves obscure men whom timidity prevented from making a first effort; who, if they could have been induced to begin, would in all probability have gone...

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How to Answer the “Do You Have Any Questions for Me?” Interview Question

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Generally, at the end of an interview, the interviewer will ask something along the lines of, “Do you have any questions for us?” It is very important that you always ask questions in an interview when given the opportunity. Incredibly, the most...

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Your Job Search Is a Marketing Operation and You Are the Product

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Someone who wants to succeed in finding a job must understand marketing. Regardless of what you do, your job search is a marketing operation. The more effectively you market yourself, the more jobs you will get, the better jobs you will get, and the...

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Production Assistants-and Assessing Your Employer’s Needs

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Ninety percent of the people I have ever interviewed as a prospective employer never tried to determine the wants, requirements, and needs of our company. How can someone possibly obtain or do well in a job if he or she does not take the time to understand...

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Career Advice

Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on May 20,2019

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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