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Your Ability to Be Free Will Determine Your Success

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A crucial part of your future success and happiness is having the ability to be free. The concept of freedom is difficult for most people to truly understand because hardly anyone is really free, in the deepest sense of the word. Most people are trapped...

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How to Attract Success

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How to Attract Success is a book I know you will enjoy greatly. Here, Sears introduces the concept of the Law of Harmonious Attraction. Under this law, things come to us in the world not because we want them to and make them do so; but because they want...

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Your Commitment Needs to Defy Explanation

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My mother lives in a retirement community in Rochester, New York, next door to a woman who was once attacked by an axe murderer. This woman, one of my mother’s best friends, has been through one of the most horrific and unusual tragedies I can...

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You Need to Condition Yourself to Make a Lasting Change

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One Saturday evening around 10:00 p.m., I ran into one of my neighbors at the grocery store. We were both buying ice cream. My neighbor is a very well-known businessman and someone I have always looked up to from a distance. We started chatting and he...

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Being New and Different, and Representing “Change”

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Several years ago, I was driving down the freeway around Birch Run, Michigan, and pulled off the freeway to get some gas. Across from the gas station there was a small diner named Tony’s that had a line that must have been half a block long. I could...

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The Multiple Mentality Course

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Originally published in the 1920s, The Multiple Mentality Course by Harry Kahne describes a series of exercises leading to the development of greater mental power. The author, who was at one time known as The Incomparable Mentalist and The Man with the...

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Never Go for the “Quick Advantage”

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Once when I was around 12 years old, I was riding my bicycle and a car came out of nowhere, knocked me down, and then ran over the bike. The man who hit me was coming out of a bank and had crossed a sidewalk, not looking where he was going. I was a little...

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Control Your Environment

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Have you ever known someone whose life seems to go wrong at every turn? I have known several people like this. Here are some examples of things that have gone wrong for them: They sign up for a course in school, forget they are enrolled, and get an F...

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Insider Trading, Ponzi Schemes, and Making the Most of Your Assets

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One kind of story that probably will forever be a part of the news is the kind of story concerning various arrests and criminal prosecutions for insider trading, Ponzi schemes, and so forth. When these arrests have occurred, whether we are talking about...

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You Need to Be in Favor with the Right People

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When I started my first company, back in 2000, I and the other people who were with me at the time sat down and had a three-day meeting during which we discussed what we wanted the company to be then and what we wanted it to become. It was an incredible...

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Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on Mar 31,2020

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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