perceptions work

perceptions work

Change Your Perception of the World and You Will Change Your Life

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   [LSD] is “one of the two or three most important things I’ve done in my life” – Steve Jobs Steve Jobs once faulted Bill Gates for not taking LSD when younger: He’d be a broader guy if he had dropped acid once or gone off to an ashram...

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The Power of Perceptions

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In 1991 I purchased a four-year old Audi 5000 automobile for $2,500. When the car was new, it had been listed at $40,000. It was really beautiful inside. It had all sorts of electronic controls, powered everything, and it drove incredibly well. In fact,...

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Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on Sep 20,2022

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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