Jiro

Jiro

The Most Important Advice You Will Ever Receive

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I’ve been using the same driver to take me to and from the airport for years. The last time, the car he picked me up in was not as clean as it normally was. He also usually had a few chilled bottles of water waiting for me (and a Diet Coke). This time,...

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Career Advice

Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on May 20,2019

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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