corporate attorneys

corporate attorneys

Job Opportunities Are Everywhere

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The job market is tough, isn’t it? During times of economic uncertainty businesses lay people off, or undergo hiring freezes. People are losing their homes, the housing market is down, and people are scared. It seems like the world is getting tougher...

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Treating Your Career Like a Small Business

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No one seems to take the time to consider that their careers are businesses. Your career is no different than any small business. You have a product (you) that you’re selling to your audience (your employer). You need to run your career exactly...

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Marketing Yourself-Who, What, and How

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In your career and life you need to be aware of (1) whom you are marketing yourself to, (2) what you are marketing, and (3) how you are marketing yourself. Each of these three things can make a major difference in the success of your job search. People...

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Filed under Featured, Finding a Job 6 Comments  

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Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on Sep 20,2022

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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