candidate interviews

candidate interviews

Do Not Ever Be Afraid to Broadcast Your Value

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One of my favorite quotes is by Ralph Waldo Emerson, who wrote: “Build a better mousetrap, and the world will beat a path to your door.” A similar quote is this: “Build a better mousetrap, fail to advertise it or let people know about...

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Career Advice

Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on May 20,2019

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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