blue collar

blue collar

Your Perceptions Will Control Your Outcome and Life

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When I was in middle school, my girlfriend announced to me she was going to try out for the cheerleading squad. Our relationship consisted mainly of us riding our bikes to school together each day. Occasionally, I might call her after school. The cheerleading...

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Filed under Featured, Getting Ahead, How to Succeed 10 Comments  

Plato’s Allegory of the Cave and Taking Your Thoughts and Life Out of the Shadows

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One of the greatest challenges to finding a job, changing direction in our lives and becoming the people we are capable of becoming, is learning to see the world in different ways.  Several years ago I was on a jet with one of the wealthiest men in...

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Filed under Featured, How to Succeed, Life Lessons 2 Comments  

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Career Advice

Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on May 20,2019

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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