behavior of employers

behavior of employers

Imitation, Our Parents, and Transference

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Several years ago, I was at dinner with a man and his wife, both of whom used to work for an advertising company that did business with Ralph Lauren. Since Lauren was their main account, they had spent years getting to know him and his staff and observing...

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Filed under Employment Do’s and Don’ts, Featured, The Role of Jobs in Today’s World 3 Comments  

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Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on Mar 31,2020

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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