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If You Want to Earn More, You Need to Be Worth More

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Your financial requirements and what you would like to earn have nothing to do with what you are worth in the market. In running my various organizations, I have hired superstars from the very best universities with the very best work histories who ended...

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Use the Power of Contrasts to Drive Yourself Forward

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The first principle is that you must not fool yourself, and you are the easiest person to fool. Richard P. Feynman, Nobel-Prize Winning Physicist When my father was growing up, his father used to spend occasional Sunday afternoons driving him through...

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Finish What You Start

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If you drive less than an hour outside of any major city in America, you will very quickly begin to see a different world. Typically, in the best neighborhoods and areas, the lawns are well maintained and there is not much to see beyond trees, flowers,...

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Understand Your Ultimate Goal

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Several years ago, I was living in New York City and taking the subway to work every single day. Like many young people, I’d been taught somewhere along the line that this was “the place” to work and where the most sophisticated work...

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As Seen on TV, P.T. Barnum, Penis Pills and Your Career

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  I confess that I took no pains to set my enterprising fellow-citizens a better example. I fell in with the world’s way; and if my “puffing” was more persistent, my advertising more audacious, my posters more glaring, my pictures...

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Career Advice

Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on May 20,2019

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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