How to Succeed

How to Succeed

You Need to Put Yourself in a Monopoly Position

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There are organizations and people that create a lot of value and yet do not earn much: The person who cleans my office creates a lot of value. Without the work that they do, my office would be quite messy. The person who sells me gas at the gas station...

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Eliot Spitzer, Your Dark Side and Being Calm

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I had a very disturbing experience several months ago and I am almost reluctant to talk about it because it was so disturbing. I am hesitant because I recognize that your natural response might be to assume I am a little aberrated for being in the situation...

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The Importance of Creating and Maintaining Value

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One of the questions that has bothered me for most of my life is this: “Why don’t certain people succeed?” The reason this question has bothered me so much is because I frequently see certain people around me who have achieved incredible...

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Help and Promote Expansion

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Whenever I speak to other business owners and ask them how they are doing, one thing I hear over and over is the following: “Things are going well and we are expanding.” In fact, I hear this statement so often, it is difficult to believe....

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Be Resourceful

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Something that very few people realize is the most important aspect in any of our success, regardless of whom we may be, is our ability to be resourceful. Being resourceful is an incredible skill and something that really separates the extraordinary...

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Never Abandon Work You Are Exceptional At

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In the movie industry, when a movie studio makes a successful movie that becomes a blockbuster, they generally will make a sequel. They would be crazy not to. They have a formula that works. It is the same thing with books, television shows and other...

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Why You Need to Be Calculating

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Years ago I was seeing a woman who was romantically involved with another man — her boss at the time.  I knew about this from picking up numerous clues, but the most damning evidence was a diary that for some reason had been left open on the nightstand...

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Take Responsibility

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A few months ago, a famous businessman came to visit me in my office. This man is quite well-known and was a high-profile politician at one point in his career. He is the sort of executive you may read about on the cover of the Wall Street Journal, and...

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Release the Lack That You Feel, and Reach Your Full Potential

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Several years ago, I was working and living in a small, inexpensive city. At the time, I was renting a huge two-bedroom apartment that cost around $700 a month. I went out to dinner a few times a week, had lots of cable television channels, and drove...

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Do Not Allow Others to Be in Control of Your Career and Life

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Several years ago, I bought a car that formerly belonged to a very heavy smoker. By the looks of the interior, the car had been exposed to smoke for at least eight hours a day for more than a decade by the time I got it. My first order of business when...

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Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on Sep 20,2022

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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