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Omaha

Seize Every Opportunity That Comes Your Way

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Around 5:30 p.m. one April day, I was walking down a hall in the University of Virginia Law School with a classmate. The school was pretty much abandoned, but we noticed a large meeting taking place in one of the classrooms. I didn’t know it then,...

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Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on Sep 20,2022

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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