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Never Go for the “Quick Advantage”

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Once when I was around 12 years old, I was riding my bicycle and a car came out of nowhere, knocked me down, and then ran over the bike. The man who hit me was coming out of a bank and had crossed a sidewalk, not looking where he was going. I was a little...

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Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on Sep 20,2022

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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