employer struggles

employer struggles

You Need to Be Seen as the Cure

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Since I live on the ocean, whenever I look out the window the first things I generally see are surfers, people on jet skis, and so forth. After years of watching at a distance, and without my personally having any ability to stay standing on a surfboard,...

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Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on Mar 31,2020

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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