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Be Proactive in Business and in Your Job Search

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The gloomy estimates you’ve heard about business failures are not exaggerated. As many as half of all small businesses launched in the United States this year will not be around by the end of next year. These businesses will remain as little more than...

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Career Advice

Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on May 20,2019

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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