In this article, Harrison states that one of the biggest secrets behind successful marketing is communicating relevantly with people. The more the relevance in communication, the more people are willing to respond. Going the traditional way to communicate does not always work. Understanding your audience’s needs is of prime importance and it works wonders connecting with them in a personal way. You need to bridge the gap that exists and reach out in the most genuine manner. People need to trust your interest in their well being and only when this happens, will serious communication take place.
People all around you prey on common fantasies of wealth, jobs, health, and other things; the prospect of instant gratification is naturally appealing to people frustrated with life’s difficulties. The only proven route to success, however, is through personally taking actions and building momentum over time. The idea over instant change is an attractive fantasy, but only that; a fantasy perpetuated by others preying on your desires rather than helping you.
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In this article Harrison talks about problems one could face while planning to relocate for better job options. Many areas of the United States have been devastated by the economy, and there are fewer jobs available in those areas. You don’t have an option but to relocate. Harrison believes that relocating for better job options to areas where your skills are in demand is extremely important. However, one needs to keep certain points in mind while applying for such jobs. Employers generally prefer people with a connection to the area to ensure greater stability. Hence it is advisable to show some sort of connection to the area you are relocating to. Harrison also cautions against conveying to an employer that you cannot get a job where you live. No one wants losers. To project yourself as a winner, you should convey that you are relocating for personal long-term growth objectives.
Do something that comes naturally to you; if you feel there is something wrong in your life or career, it is probably because you are engaged in work that does not come naturally to you.. No matter what your interests, there is work out there at which you would excel and with which you would be comfortable. You must find work that you enjoy, and make sure that it comes naturally to you.
You can better market yourself by taking a stand against something. Peoples’ personal beliefs, including the things with which they do not agree, define who they are as people. Standing against something differentiates you from the crowd; when done in the correct manner, without disrespecting others’ opinions, such a stance can help you land your dream job.
In this article Harrison talks about making rules that represent success and not failure. You make rules and interpret the things happening around you accordingly. Rules control how you feel about yourself. You need to have rules for your life and career that empower you. Your rules for what it means to be successful will largely control how you feel about yourself and your job. People who feel the most successful typically have the fewest rules. If you set rules for yourself that are easy to meet you will experience lots of fulfillment. Use rules to make yourself happy. A person who has the least stringent rules to meet is the happiest. You need to feel good about your life, so do not allow your rules to hold you back.
You have the power to become the person you are capable of being. Although you will face external obstacles in the process of becoming this person, but your biggest challenges will be internal. Do not allow others to keep you down, but instead decide to excel on your own; in order to achieve your goals, direct all of your energies towards being the best person of which you are capable.
Every thought you have ultimately brings you closer to something positive or negative; you must therefore learn to control your thoughts, and direct them towards something positive. Negative experiences happen to all of us, but the worst thing you can do is let these things control your mentality instead of moving on.
In this article Harrison explains how you can ensure success in your career by externalizing your opponents. Your job is like a game; if you work hard, play by the rules of the company and are seen as part of the team you will be viewed as a valuable player for the company. The most significant part of any game is the presence of an opponent. Don’t look for an opponent among your co-workers. Never speak negatively of your team members. Instead, concentrate on the external opponents. External opponents bring you and the team closer as you work towards a common goal. In order for you and your company to succeed it is important to have an external opponent. Harrison advises people to consistently work hard and not participate in the politics. This is a sure way to score big in your career.
True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.
Your greatest successes will come from some of the smallest actions in terms of meeting people. You will cause a “stacking effect” the more you meet and connect with people; conversely, people cannot connect with you when you are withdrawn and nothing will happen. You must do everything in your power to connect with as many people as possible.
A powerful sense of self will make all the difference in your life. You must understand that your sense of yourself and your capabilities come from inside of you, not from the external forces that have brought you to your current place in life. What you feel internally might be completely different from what the world is telling you, and you must learn to focus on the former rather than the latter.
Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.
Everyone tries to maintain a certain emotional state, and learning to control your own emotions will have a profound impact on your career. While everyone allows their emotional states to be influenced by outside events, there is no advantage in basing your own emotions on things that you cannot control. Allow yourself to discover happiness and fulfillment naturally, rather than making your emotions dependant on external circumstances. Your outlook will have a tremendous impact on your psychological health, as well as that of those around you.
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