Scientific Advertising by Claude Hopkins is one of my...

In this article Harrison discusses why your need to feel important should not be controlling you. The need to feel important is so deep and profound that you do whatever it takes to feel important. This need to feel significant controls and governs your life. For most of us, there is nothing more important to our sense of importance than our careers. The best thing you can possibly do for your career is detach from this need to feel significant and realize how this is controlling so much of what happens to you. You need to do the work you love and live the life you want without being controlled by a need to be significant. This will change everything for you and allow you to contribute to the world in a productive way.

In this article, Harrison explains how important it is to love the work you are doing. Being good in the work at hand is one thing, being truly passionate about it is another. Harrison believes that your performance level will significantly rise if you love your work. Being genuinely happy about the work you do inspires you to work more and work better. People who work primarily for money are generally those who work less, contribute less, and are not interested in long-term relationships with their work or their employers. In contrast to them, are those who harbor a heartfelt passion about their work deep inside them, which helps them reach great heights in any discipline. So it’s only natural that you gain advancement and a true feeling of fulfillment when you really love your work.

Change is the most beneficial thing that can happen to you; starting from scratch gives you the opportunity rebuild your life and career in the manner you see fit. You must find where there is upward movement and opportunities are being created, and ensure that your own structures and ways of operating are effective and relevant to you. Orient your life towards happiness and growth in everything you do.

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When you become associated with products and brand names, you are no longer being who you want to be and will find it much more difficult to take charge of your life. Do not be influenced by what you or others think you should be, but instead focus on being your own person. When you are influenced by others, you are fitting into someone else’s plan and not your own. When you have really made it, you are in control and are no longer influenced by others.

In this article Harrison explains how your beliefs are controlling what is happening to you. Due to our early life experiences, almost all of us develop beliefs about who we are and our relationship to the world. These beliefs end up controlling how we evaluate ourselves in relation to the world. Most of us are acting and going through life largely unconscious to what we believe about ourselves. People want their experience of the world to be consistent with what they believe. The drive for this is so strong that people will do almost everything to be right about their beliefs. The key to a successful career and life is to start choosing what to believe about the world and about yourself. You need to manage your mind and understand how your beliefs about yourself, the world and the people around you are controlling your destiny.