Getting your foot in the door is an important, necessary first step towards getting the job you want. Once you are “in”, your colleagues will protect you if you work hard and you will have the same opportunity to compete with others. The biggest step you can make in your progress towards your goals is to get your prospective employer to let your foot in the door, even if only a little.

In this article, Harrison states that one of the biggest secrets behind successful marketing is communicating relevantly with people. The more the relevance in communication, the more people are willing to respond. Going the traditional way to communicate does not always work. Understanding your audience’s needs is of prime importance and it works wonders connecting with them in a personal way. You need to bridge the gap that exists and reach out in the most genuine manner. People need to trust your interest in their well being and only when this happens, will serious communication take place.

In this article, Harrison explains the importance of making an effort in your job which is way above what is expected of you. When you have been given certain responsibilities, it means that someone is dependent on you for certain things. When you fulfill these duties far more efficiently, put in a lot more time and effort, and even stay back on weekends and holidays to complete or do extra work, your employers get the message that you are sharing their burden of pressures with them and begin to place tremendous trust in you. This is what paves the path to your promotion and growth in the company. Harrison believes that you need to develop the correct attitude and possess an extraordinary work ethic to thrive in the job you do.

In this article Harrison discusses the importance of ‘energy’ over technical skills. When people are hiring you they are purchasing your “energy” more than they are purchasing your technical skills. They are interested in your ability to influence the world around you through your energy. When you are marketing yourself and seeking a job, or working in a job, there are essentially two things you are marketing. You are marketing your technical skills, but more importantly you are marketing an intangible sort of energy. The most successful people have mastered the art of projecting positive energy. The better your energy, the more employable you will be and the farther you will go.

In this article Harrison explains how your beliefs are controlling what is happening to you. Due to our early life experiences, almost all of us develop beliefs about who we are and our relationship to the world. These beliefs end up controlling how we evaluate ourselves in relation to the world. Most of us are acting and going through life largely unconscious to what we believe about ourselves. People want their experience of the world to be consistent with what they believe. The drive for this is so strong that people will do almost everything to be right about their beliefs. The key to a successful career and life is to start choosing what to believe about the world and about yourself. You need to manage your mind and understand how your beliefs about yourself, the world and the people around you are controlling your destiny.

In this article Harrison discusses how resisting change and not taking necessary and relevant action can be the biggest obstacles to a better career and better life. Resistance is something that prevents most people from ever changing. Resisting change can be highly damaging to your growth in your career and life. Instead of allowing your life to be controlled by external circumstances, choose to take action and bring about a change. Conduct a brutal self analysis if needed, to clear the blocks you have in your mind and to bring about change that is necessary. Most people give up. They do not persist. You need strategies and beliefs that will allow you to persist and persevere, so that you can change. The best strategy is to be focused, and this focus will help you overcome the resistance you face whenever you make an effort to begin changing.

In this article Harrison discusses how a very crucial part of your future success and happiness depends on your ability to be free. The concept of freedom is difficult for most people to truly understand because hardly anyone is really free, in the deepest sense of the word. Most people are trapped by their own mental barriers, by obligations to others, by financial constraints, by habits and in many cases by actual physical barriers. Moving towards true freedom is something that will forever change your life and career, and will help you reach your full potential. In order to make the most of your life and career you need to understand the limits that may infringe upon your freedoms–and then decide which ones you can do without. The more freedom we believe we have, and the more we believe we can do, the more we will achieve.