Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.
You must face cold, hard reality in order to truly determine your situation; despite the benefits of doing so, facing reality is sometimes one of the most painful and difficult things you can do. People do not like to admit their limitations and failures, but doing so is imperative for facing the people and things that constitute your reality. When you face reality you realize where you can go, and you gain the power to change your situation for the better.
In this article Harrison explains the need to accept yourself the way you are. Harrison believes that most of us are not confident that we are good enough, or capable enough. Because of this hole within ourselves, we allow others to help us when we do not need help, fail to consistently feel content with our lives and accomplishments, and neglect to feel satisfied with who we are. We always feel a sense of lack. The most important thing you can ever do for yourself is overcome this sense of lack. Believe in yourself and your worth: you can accomplish all those things about which others would have you believe differently.
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Do not overreact to past pain; people experience countless painful things in her careers, but that does not mean one should avoid doing things because they might cause you pain. Not every painful thing is bad, and anything is preferable to inaction based on past painful experiences. Your current life and job should not be affected by past pain stemming from experiences that are no longer relevant.
In this article Harrison discusses the importance of listening to, and understanding the other side’s point of view. Harrison feels that a lot of the economic crisis in the country is because people fail to understand one another. The biggest problems why businesses fail is that people want things to be in a certain way and are afraid to listen to what needs to be done to change this. People often assume they know what someone else needs or what they are entitled to. People do this without having any information whatsoever about where the other person is coming from. This never works. Harrison concludes that the most important thing you can often do to keep a job, get a job, and more is take the time to listen and ensure you understand the other person’s point of view.
There is no such thing as true security in either work or life. Companies must subject themselves to change and chaos in order to survive and grow, and you must do so also. Peoples’ natural desire for predictability and for things to proceed in a certain way leads to many missed opportunities. You must not short-change yourself by constantly seeking order; expose yourself to change and chaos in order to force yourself to grow.
In order for you to be effective in your position and successfully obtain new ones, you must express gratitude, and appreciate both what you have achieved and what you are becoming. Believe in positive things. Your career has great potential and so do you, and only by realizing this can you perceive the world around you as supporting your belief system.
Concentrate on your employer’s needs in order to achieve career stability. While everyone seeks security, it is detrimental to approach your job search with this as your main motivator; concentrating instead on the value that you provide your employer will increase your own value. Give your job your all, and you will be seen a productive unit in your employer’s organization, and security will follow naturally.
Building an “unassailable network” is the key to business success; seek out companies are either building such networks or already have them in place. Such networks help establish businesses, and make it more difficult for competitors to overtake them. If you are in a business that is unassailable by its competitors, then both you and the business can look forward to a positive long-term future.
Advance your career by concentrating your efforts, and seeking work and people with whom you feel you could grow and establish roots. Devote your time and effort to pursuits that complement your strengths, and where you can add the most possible value. One of the most important actions you can take in your job search is to concentrate your assets where they can add the greatest value, and do not distract yourself with incompatible work and people.
In this article Harrison explains how you can ensure success in your career by externalizing your opponents. Your job is like a game; if you work hard, play by the rules of the company and are seen as part of the team you will be viewed as a valuable player for the company. The most significant part of any game is the presence of an opponent. Don’t look for an opponent among your co-workers. Never speak negatively of your team members. Instead, concentrate on the external opponents. External opponents bring you and the team closer as you work towards a common goal. In order for you and your company to succeed it is important to have an external opponent. Harrison advises people to consistently work hard and not participate in the politics. This is a sure way to score big in your career.
True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.
Your greatest successes will come from some of the smallest actions in terms of meeting people. You will cause a “stacking effect” the more you meet and connect with people; conversely, people cannot connect with you when you are withdrawn and nothing will happen. You must do everything in your power to connect with as many people as possible.
A powerful sense of self will make all the difference in your life. You must understand that your sense of yourself and your capabilities come from inside of you, not from the external forces that have brought you to your current place in life. What you feel internally might be completely different from what the world is telling you, and you must learn to focus on the former rather than the latter.
Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.
Everyone tries to maintain a certain emotional state, and learning to control your own emotions will have a profound impact on your career. While everyone allows their emotional states to be influenced by outside events, there is no advantage in basing your own emotions on things that you cannot control. Allow yourself to discover happiness and fulfillment naturally, rather than making your emotions dependant on external circumstances. Your outlook will have a tremendous impact on your psychological health, as well as that of those around you.
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