Being unconscious of our surroundings causes us to miss out on many opportunities. We fail to notice many things immediately around us simply because we are not expecting them, and thus involuntarily tune out many potentially great opportunities. You must bring conscious awareness to the thousands of unconscious decisions you make in your business and personal lives. The more notice you take of the things around you, the greater your consciousness and potential for success.

Frederic Van Rensselaer Dey's The Magic Story first appeared...

In any given situation, you must consistently do 10% more than those around you; this is the essence of optimization, a vital tool for career success. Self-optimization changes everything, and is one of the best ways to improve in anything you do. Even seemingly minor changes can yield major results, so pay attention to the details.

In this article Harrison discusses why associating with positive people is among the most important things you can do in your life. Positive people reinforce positivity and impregnate the environment with positive energy. Negative people sap your energy and make you feel that nothing is worth doing. Even a single negative person in a group of persons is enough to bring down the energy level of the entire group. In order to be happy and successful it is important to surround yourself with other people who are happy and successful. Positive energy spreads quickly–just as negative energy does. You life is valuable and your time is as well. The last thing you need in your career is to deal with another person’s constant negativity. Your career and life will change for the better when you surround yourself with positive people–and keep the negative ones away

Your most important asset—in fact your only real asset—is your life force that makes you want to work hard in order to succeed. This force can achieve anything, and it is something you need to keep turned on at all times. If you can keep this turned on, you will succeed.

Repeat work is always more valuable to you than one-offs, however well-paid they may be. Companies succeed or fail depending on their ability to generate repeat business. Repeat work grants you more options and control over your life and actions. Even work with a lower salary, which might not initially seem appealing, can be beneficial if it promises repeat jobs.

You must think of yourself as a product, something of value for which people are willing to pay. Your career will thrive in direct proportion to the perceived value of the product you are offering, so you must present yourself as something that the world wants and is willing to pay for. Pick something, and focus on doing it to the best of your ability. The quality of your product will determine the quality of your life.