Knowing your product is crucial to your career and life. Just as you must have a clear sense of your own product, you must seek companies with a strong sense of their products. Random products, or lack of focus on the right product, can be disastrous for businesses and individuals alike. You must not only have a product, but a product that people want, so concentrate on your product and its effective delivery.

In this article Harrison discusses the importance of keeping one’s job secured, and how external factors affect job security. It is crucial for job seekers to choose the right kind of job, the right kind of organization, and to have the perfect pay-package for enjoying job security to the fullest. Professionals in high positions in an organization are more prone to getting chucked off rather than those in lesser positions. The complexity of an organization also plays a crucial role in hampering or promoting a sense of job security among different workers in an organization. Competitiveness in an industry is also a harbinger of increasing insecurity in jobs, as there is constant push-and-pull with regards to resources.

Nothing gets accomplished when peoples’ values are in conflict, so it is very important to work with an employer who shares your outlook and values. Find a work environment where you fit in, and where people like you. Value conflicts with your coworkers can undermine your performance, whereas a harmonious work environment reinforces your performance and values. Most cases of workplace excellence involve people in jobs that match their values, and finding this harmony will change your career and life.

Your success in both career and life depends on the strength of your desires. Peoples’ respective levels of desire differ greatly, and those with the greatest desire tend to achieve the most in life. If you do not desire something strongly enough, you probably will not get it. Putting the greatest possible desire behind your dreams is the best thing that you can do to ensure your success.

In this article Harrison discusses the importance of putting your efforts in the right direction. The most important decision you can make is deciding where you are going to put your effort. If you choose the right field for your efforts, you will frequently be richly rewarded (even if you do not have a lot of skill in the field). When you identify something that the market wants, and provide it, then you can frequently do quite well—even if you are not particularly skilled. It is just a question of being at the right place at the right time and taking action. In your career, very little is more important than where you choose to focus your effort. Nothing is more important than working somewhere with opportunity and where you are being carried away by the wind of a positive economic current.

In this book titled Your Forces and how to...

Avoiding problems, not challenging yourself, and giving up in the face of challenges are all forms of being a loser. Your reaction to any given situation is far more important than the situation itself. Whether you are the type of person who moves towards or away things will ultimately determine your career success; those who move toward things make consistent progress, confronting their fears by facing and dealing with them.