Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.
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Whenever you attend an interview, remember that you are there because your prospective employer has already made an investment in calling you in. and really wants to hire you. Most people enter interview with negative preconceptions about their employers’ opinions and their own prospects, and ultimately bring about their own failures. Bringing such thoughts into an interview projects negative vibes, and signals a lack of enthusiasm and confidence to your employer. Always keep a positive outlook when walking into an interview.
When you try to mask or suppress aspects of your personality, those traits will inevitably come to the fore anyway. You need to develop a comprehensive understanding of yourself, including your darker or deeply buried traits; once you know how your dark side limits and controls you, the better you will do in your life and career. Self-discovery will ultimately lead to inner peace, which in turn will enable you to more fully develop your goals.
Trust people, and take advantage of opportunities however and wherever they present themselves; these are the two greatest skills that anyone can possess. You must have faith and trust in your employer when taking a job, and recognize that opportunities will frequently present themselves in strange ways. Every risk has a corresponding potential reward, and you generally will only succeed if you are taking risks to get to those awards. Have faith in others and take as many risks as you can, because greater risks tend to offer greater rewards.
In this article Harrison discusses that you need to pay the cost if you want to have the life and career you are capable of. There are a lot of people who are not willing to pay the price for the things they want in their lives. People are unwilling to pay the price to advance in their careers. They want a shortcut. They try to make a quick buck instead of providing long-term value. You need to be willing to pay the price to do well at anything. Most successful people pay all the prices to get ahead. You have to give your job everything you have, you have to create value, and then you will be rewarded accordingly. Everything costs us something.
Rely on facts and statistics rather than opinions; when you depend on mere opinions, you inevitably face disastrous consequences. You must understand the difference between facts and opinions, analyze both, and adopt the former while disregarding the latter to make productive decisions.
In his article, Harrison talks about how hope is the element central to most of our circumstances. We may buy medicines to heal a particular physical problem, but what we are actually buying is hope; the hope that we will get better after using that medicine. It works in much the same way for job seekers and recruiters as well. When you present your credentials to a prospective employer, you offer hope in the form of your qualifications and experience. Harrison says it is important to convey hope in a job interview, because eventually it is only hope that the recruiter will use as a benchmark when choosing one candidate over another. Depending on how you see it, you as a job seeker can offer the recruiter a definite hope to improve his or her situation.
In this article Harrison explains how you can ensure success in your career by externalizing your opponents. Your job is like a game; if you work hard, play by the rules of the company and are seen as part of the team you will be viewed as a valuable player for the company. The most significant part of any game is the presence of an opponent. Don’t look for an opponent among your co-workers. Never speak negatively of your team members. Instead, concentrate on the external opponents. External opponents bring you and the team closer as you work towards a common goal. In order for you and your company to succeed it is important to have an external opponent. Harrison advises people to consistently work hard and not participate in the politics. This is a sure way to score big in your career.
True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.
Your greatest successes will come from some of the smallest actions in terms of meeting people. You will cause a “stacking effect” the more you meet and connect with people; conversely, people cannot connect with you when you are withdrawn and nothing will happen. You must do everything in your power to connect with as many people as possible.
A powerful sense of self will make all the difference in your life. You must understand that your sense of yourself and your capabilities come from inside of you, not from the external forces that have brought you to your current place in life. What you feel internally might be completely different from what the world is telling you, and you must learn to focus on the former rather than the latter.
Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.
Everyone tries to maintain a certain emotional state, and learning to control your own emotions will have a profound impact on your career. While everyone allows their emotional states to be influenced by outside events, there is no advantage in basing your own emotions on things that you cannot control. Allow yourself to discover happiness and fulfillment naturally, rather than making your emotions dependant on external circumstances. Your outlook will have a tremendous impact on your psychological health, as well as that of those around you.
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