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The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

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Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

You Need to Be Able to Close

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In this article Harrison explains why the ability to close a sale is the most important skill in selling. Many people may get consumers interested in their products and lead them to the edge of making the sale, but it is the final push where the customer makes the actual purchasing decision which is the most important. Similarly it is good to be able to secure an interview, but what actually counts is the ability to push the employer to make the final hiring decision. There are a million possible closing techniques ranging from using the power of money and the power of issuing a deadline to identifying with a particular cause that could be important to the employer. All you need to do is tap into your instinctual ability and push employers that extra bit to ensure you get the job.

Physical, Psychological and Spiritual Suffering and Your Career

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There are many different types of suffering that it is important to balance in your life. Physical, psychological, and spiritual suffering are all interconnected, and you must balance them so that you do not experience any one in greater proportion to the others; balancing the suffering in your life will lead you to greater fulfillment.

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You Need Relationships before Transactions

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My wife and I enjoy taking classes. We’ve taken classes in meditation, various exercise classes, acting classes, different types of yoga, Eastern religion, and...

Rap Stars, House Managers, Crystal Meth, Prison, and Your Ego

Employment Do’s and Don’ts 5
People are naturally interested in being the best, or at least better than those around them, at the things in which they are interested. You must develop a sense on nonattachment, in which you are not continually to get something or somewhere; profound results come your way when you renounce attachment and ego. Focus on work for work’s sake, and you will do noticeably better in your chosen profession, and you will focus on the people around you for reasons not pertaining to your ego.

Cattle, the Importance of Maintaining Fences-and Your Career

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You must establish strong, well-maintained fences around everything in your life, and be aware of who is within them. To maintain fences with friends, for example, maintain constant contact with them and demonstrate interest in your lives; you must maintain fences with employers in a similar manner in order to remain in their good books. Staying within your fences will enable you to do your best in your life and career.

My Lesson from the Missionaries

Getting Ahead 19
You cannot afford to be associated with positions in which people implant negative thoughts and ideas in your mind. Negative information, rumors, and so forth can spread like a cancer and destroy your life; positive energy is the exact opposite and works to improve everything. Be on the side that is growing and productive, not the side that is bringing you down; doing so will do much to smooth your career path.

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Ferraris Crashing Into Poles and the Importance of Focus in Your Life and Career

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Many people mistakenly focus their energy on things that they want to avoid, rather than the things they wish to achieve. Your focus ultimately determines where you will go in life and what will happen to you. The best way to move ahead in life, therefore, is to focus on your goals rather than the obstacles to them and the risks along the way. You need to take small, consistent steps toward changing your focus, and understand that it will not change overnight. Once you do change your focus, however, you will be able to chance the direction and momentum of your career for the better.

Your Perceptions Will Control Your Outcome and Life

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In this article Harrison discusses that the meaning you give to things will control the quality of your life. How we feel about ourselves is all due to what we tell ourselves certain things will mean. The meaning you give things is crucial for your career success. You need to choose meanings that make you stronger. You need to ensure you interpret things in a way that serves you and does not hurt you. You need to reach your full potential. Don’t classify yourself as someone who is not fit to succeed at the level at which you’re capable. You need to take charge of your mind to have the career and the life that you deserve.

If You Really Want Success, Go through Unpeopled Ground

How to Succeed 4
In this article, Harrison discusses one of the most important tips to be successful in your career. What he explains is the fact that you need to be in a job which is unchallenged and has less or no competition. A characteristic of all good jobs is that there is hardly anyone interested in doing them and that they are uncontested. You have outstanding skills which are going to be in demand somewhere and there is every chance that you really blossom if you are in the right atmosphere where you will be considered for your unique skills and be appreciated for the same. Your work and background will make you special and you will stand out. You have every chance to become famous too! In an atmosphere where you are surrounded by people competing for the same advancement, you could be replaced at any moment. Harrison believes that this is one of the easiest ways to succeed and that which most people simply fail to realize.

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Keeping a Job

Your Job Is a Game-Make Your Opponents External

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In this article Harrison explains how you can ensure success in your career by externalizing your opponents. Your job is like a game; if you work hard, play by the rules of the company and are seen as part of the team you will be viewed as a valuable player for the company. The most significant part of any game is the presence of an opponent. Don’t look for an opponent among your co-workers. Never speak negatively of your team members. Instead, concentrate on the external opponents. External opponents bring you and the team closer as you work towards a common goal. In order for you and your company to succeed it is important to have an external opponent. Harrison advises people to consistently work hard and not participate in the politics. This is a sure way to score big in your career.

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Staying Positive

Self-Esteem and Lunch Room Tables

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True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.

Take Small Actions and Meet Others

Staying Positive 1
Your greatest successes will come from some of the smallest actions in terms of meeting people. You will cause a “stacking effect” the more you meet and connect with people; conversely, people cannot connect with you when you are withdrawn and nothing will happen. You must do everything in your power to connect with as many people as possible.

The Importance of Your Sense of Self

Getting Ahead 22
A powerful sense of self will make all the difference in your life. You must understand that your sense of yourself and your capabilities come from inside of you, not from the external forces that have brought you to your current place in life. What you feel internally might be completely different from what the world is telling you, and you must learn to focus on the former rather than the latter.

Sick Crows, Your Attitude, and Being on the Winning Team

Staying Positive 7
Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.

Emotions and Our Careers

Getting Ahead 2
Everyone tries to maintain a certain emotional state, and learning to control your own emotions will have a profound impact on your career. While everyone allows their emotional states to be influenced by outside events, there is no advantage in basing your own emotions on things that you cannot control. Allow yourself to discover happiness and fulfillment naturally, rather than making your emotions dependant on external circumstances. Your outlook will have a tremendous impact on your psychological health, as well as that of those around you.

About us

Harrison Barnes is an entrepreneur, thought leader in the legal placement space, legal recruiter and the #1 legal career company leader in the United States.

Latest Articles

Eliot Spitzer’s Lessons: Finding Strength in Your Dark Side

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When you try to mask or suppress aspects of your personality, those traits will inevitably come to the fore anyway. You need to develop a comprehensive understanding of yourself, including your darker or deeply buried traits; once you know how your dark side limits and controls you, the better you will do in your life and career. Self-discovery will ultimately lead to inner peace, which in turn will enable you to more fully develop your goals.

Self-Esteem and Lunch Room Tables

Getting Ahead 1
True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.

How to Put Yourself in a Monopoly Position in Any Industry

Getting Ahead 0
The number one thing that makes people fail and not reach their potential is competition. If get into an area where there is not much competition and you genuinely have something to offer, you will succeed. Everyone is successful to the extent they are doing something others around them are not that provides value.

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Never Measure Yourself against Perfection

Life Lessons 47
Use your past, rather than some unattainable ideal, as the yardstick for measuring progress in your life and career. The most successful people are also often the most unhappy, because they measure themselves against impossible ideals, which causes a constant sense of inferiority. There will always be someone better than you, and there are ideals all around you against which it would be unrealistic and stupid to measure yourself. Instead, compare yourself only to the person you were before; measure yourself against your own progress, and forget about others.

Concentrate on Your Contribution

Employment Do’s and Don’ts 41
In this article, Harrison explains the secret behind successful people and the biggest difference between them and those who fail to grow. Most people fail to succeed because they constantly evaluate the rewards they get rather than direct their efforts towards solid constructive work. Successful people on the other hand, are always focused on their work, concentrated on their contributions, and dedicated towards generating value. Unlike others, they do not think about the rewards and are highly passionate about the work they are doing. This characteristic Harrison believes, is what leads to a person’s growth and success.

Sympathy, Morale, and the Importance of Being Organized

How to Succeed 39
Sympathy destroys morale, and those who can walk away from sympathy often have better careers and make better use of their skills. Good organization is the most effective means of upholding high morale and productivity. Well-organized groups and companies are much harder for people to undermine, and their strength is directly linked to their organization.

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