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The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

My Trip to the Playboy Mansion: The Importance of Challenging Convention

Most people assume that those around them are more interested in what they are doing than is the case, and focus on themselves rather than on what the people around them are doing. Rather than worrying about what others think of you, focus on your own forward momentum in whatever you are doing. Do not try to keep things a certain way and protect a norm, but instead challenge conventions to find career and life success.

Help, Promote, and Expand: The Formula for Collective Growth

You will greatly benefit your career by helping and promoting your company’s expansion. A common belief is that expansion is fundamentally positive, and a lack of expansion is fundamentally negative. You must be on the side of expansion rather than contraction in every area of your life. All employers seek people who will help them expand, and the more your ability to contribute to this expansion will provide you increased job security and a greater likelihood of being hired.

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Seize Every Opportunity That Comes Your Way

In this article, Harrison discusses how you should seize every opportunity that comes your way. Opportunity actually presents itself before you very often and in the most unusual way. Taking advantage of the opportunity would mean that you first recognize its presence, and then utilize it in the smartest way possible. You need to be prepared for it at all times and you also need to realize that they appear to only those who are ready to grab it. Look at the world and the people, places, and things in it as sources of continual opportunity as well as at the things that are presented to you as opportunities, not as obstacles. Harrison believes that everyone is confronted with opportunities but only a handful would recognize and make proper use of them.

Surround Yourself with Positive People

In this article Harrison discusses why associating with positive people is among the most important things you can do in your life. Positive people reinforce positivity and impregnate the environment with positive energy. Negative people sap your energy and make you feel that nothing is worth doing. Even a single negative person in a group of persons is enough to bring down the energy level of the entire group. In order to be happy and successful it is important to surround yourself with other people who are happy and successful. Positive energy spreads quickly–just as negative energy does. You life is valuable and your time is as well. The last thing you need in your career is to deal with another person’s constant negativity. Your career and life will change for the better when you surround yourself with positive people–and keep the negative ones away

Supermodels, Your Body, and Your Mind

Successful people manage their minds well; your mindset is the prime determining factor in anything and everything that happens to you. Just as you strive to become and stay physically fit, you must ensure that your mind is stable and moving in the direction of your goals in order to achieve happiness.

Find an Employer with Similar Values

Nothing gets accomplished when peoples’ values are in conflict, so it is very important to work with an employer who shares your outlook and values. Find a work environment where you fit in, and where people like you. Value conflicts with your coworkers can undermine your performance, whereas a harmonious work environment reinforces your performance and values. Most cases of workplace excellence involve people in jobs that match their values, and finding this harmony will change your career and life.

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You Need to Be Able to Close

In this article Harrison explains why the ability to close a sale is the most important skill in selling. Many people may get consumers interested in their products and lead them to the edge of making the sale, but it is the final push where the customer makes the actual purchasing decision which is the most important. Similarly it is good to be able to secure an interview, but what actually counts is the ability to push the employer to make the final hiring decision. There are a million possible closing techniques ranging from using the power of money and the power of issuing a deadline to identifying with a particular cause that could be important to the employer. All you need to do is tap into your instinctual ability and push employers that extra bit to ensure you get the job.

Once You Achieve Success, Savor and Enjoy It to the Fullest

Cherish your dreams, goals, and aspirations both while you are seeking them and after you attain them. If you dream of doing something, never stop short of the finish line. There is no point to goals or dreams if you do not enjoy and nurture the results once you achieve them; if you achieve something, you should make the most of it. If you stop caring once you achieve your goals, then you will never truly appreciate any of the goals you achieve in the future.

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Keeping a Job

Your Job Is a Game-Make Your Opponents External

In this article Harrison explains how you can ensure success in your career by externalizing your opponents. Your job is like a game; if you work hard, play by the rules of the company and are seen as part of the team you will be viewed as a valuable player for the company. The most significant part of any game is the presence of an opponent. Don’t look for an opponent among your co-workers. Never speak negatively of your team members. Instead, concentrate on the external opponents. External opponents bring you and the team closer as you work towards a common goal. In order for you and your company to succeed it is important to have an external opponent. Harrison advises people to consistently work hard and not participate in the politics. This is a sure way to score big in your career.

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Staying Positive

Self-Esteem and Lunch Room Tables

True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.

Take Small Actions and Meet Others

Your greatest successes will come from some of the smallest actions in terms of meeting people. You will cause a “stacking effect” the more you meet and connect with people; conversely, people cannot connect with you when you are withdrawn and nothing will happen. You must do everything in your power to connect with as many people as possible.

The Importance of Your Sense of Self

A powerful sense of self will make all the difference in your life. You must understand that your sense of yourself and your capabilities come from inside of you, not from the external forces that have brought you to your current place in life. What you feel internally might be completely different from what the world is telling you, and you must learn to focus on the former rather than the latter.

Sick Crows, Your Attitude, and Being on the Winning Team

Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.

Emotions and Our Careers

Everyone tries to maintain a certain emotional state, and learning to control your own emotions will have a profound impact on your career. While everyone allows their emotional states to be influenced by outside events, there is no advantage in basing your own emotions on things that you cannot control. Allow yourself to discover happiness and fulfillment naturally, rather than making your emotions dependant on external circumstances. Your outlook will have a tremendous impact on your psychological health, as well as that of those around you.