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The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

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Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

Karma, Universal Laws, and Your Career

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Karma, or the universal idea that you reap what you so, governs your career and your life; the karma that you create in the world determine most of the events in your life. Understanding and accepting this universal law empowers you to take control of your life, because you directly control what happens to you. The amount and type of energy that you put into your life will always return to you in kind.

Communicate with Relevance and Connect with Your Audience

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In this article, Harrison states that one of the biggest secrets behind successful marketing is communicating relevantly with people. The more the relevance in communication, the more people are willing to respond. Going the traditional way to communicate does not always work. Understanding your audience’s needs is of prime importance and it works wonders connecting with them in a personal way. You need to bridge the gap that exists and reach out in the most genuine manner. People need to trust your interest in their well being and only when this happens, will serious communication take place.

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Concentrate Your Effort Where You Can Grow Roots

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Advance your career by concentrating your efforts, and seeking work and people with whom you feel you could grow and establish roots. Devote your time and effort to pursuits that complement your strengths, and where you can add the most possible value. One of the most important actions you can take in your job search is to concentrate your assets where they can add the greatest value, and do not distract yourself with incompatible work and people.

Job Hopping: It Is Always About You

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Many people have a single weakness that they have failed to address, which holds them back in their careers and leads to job hopping. Job hopping indicates that something is wrong with a person’s attitudes and outlook rather than with their employers. Identify and fix the things that are holding you back rather than leaving your position when you should not, and much more success and happiness will come to you.

The Importance of Sharing

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The most successful people in the world share the common characteristic of sharing, or concentrating on the value that they give back to others rather than on their own growth and profit. Focusing on yourself never leads to long-term success, but leads instead to unhappiness as well as emotional and financial challenges. Your greatest consideration, therefore, should be how you can contribute to others, and how your actions can impact their lives.

Our Habits Determine the Outcome of Our Lives

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Bad habits will cause you to fail at things at which you should succeed. Develop habits that empower you rather than hold you back. Habits make up the only real differences between those who succeed and those who fail at life. Habit separates those who achieve what they want in life from those who only talk about their goals.

First Class Airline Lounges and What Your Employer or Potential Employer Wants

How to Succeed 4
Gauging the people around you and giving them exactly what they want can determine the success or failure of any action you undertake. This ability separates the great entrepreneurs from the average. Instead of assuming that you know what people want, work to ascertain peoples’ actual desires and fulfill them. When you go out of your way to fulfill the needs of your employer rather than focusing on your own needs, you will find great things happening in your career.

Mutual Funds, Casinos, and Opportunities

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If you have considerable experience in something, then you can go much farther in this field than in one in which you do not have experience. Experience in a given line of work will always give you an edge over those who lack it because you better able to notice all of the intricacies associated with the work. You gain more when you confine your work and efforts to that in which you are most experienced.

Time Economy Jobs and Productivity Economy Jobs

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There are advantages to both time economy jobs and productivity economy jobs. Time economy jobs pay you for your time spent on a project regardless of your productivity, while productivity economy jobs pay you a fixed amount for a given task. Success in the former depends on your ability to look busy and deliver the level of productivity expected of you, while the success in the latter depends on doing as much work as possible. Determine which of these two types of jobs most suits you, and focus on that type of work.

Do Not Be Vengeful: Let Hurt and Anger Go Through You

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Every thought you have ultimately brings you closer to something positive or negative; you must therefore learn to control your thoughts, and direct them towards something positive. Negative experiences happen to all of us, but the worst thing you can do is let these things control your mentality instead of moving on.

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Keeping a Job

Your Job Is a Game-Make Your Opponents External

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In this article Harrison explains how you can ensure success in your career by externalizing your opponents. Your job is like a game; if you work hard, play by the rules of the company and are seen as part of the team you will be viewed as a valuable player for the company. The most significant part of any game is the presence of an opponent. Don’t look for an opponent among your co-workers. Never speak negatively of your team members. Instead, concentrate on the external opponents. External opponents bring you and the team closer as you work towards a common goal. In order for you and your company to succeed it is important to have an external opponent. Harrison advises people to consistently work hard and not participate in the politics. This is a sure way to score big in your career.

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Staying Positive

Self-Esteem and Lunch Room Tables

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True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.

Take Small Actions and Meet Others

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Your greatest successes will come from some of the smallest actions in terms of meeting people. You will cause a “stacking effect” the more you meet and connect with people; conversely, people cannot connect with you when you are withdrawn and nothing will happen. You must do everything in your power to connect with as many people as possible.

The Importance of Your Sense of Self

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A powerful sense of self will make all the difference in your life. You must understand that your sense of yourself and your capabilities come from inside of you, not from the external forces that have brought you to your current place in life. What you feel internally might be completely different from what the world is telling you, and you must learn to focus on the former rather than the latter.

Sick Crows, Your Attitude, and Being on the Winning Team

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Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.

Emotions and Our Careers

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Everyone tries to maintain a certain emotional state, and learning to control your own emotions will have a profound impact on your career. While everyone allows their emotional states to be influenced by outside events, there is no advantage in basing your own emotions on things that you cannot control. Allow yourself to discover happiness and fulfillment naturally, rather than making your emotions dependant on external circumstances. Your outlook will have a tremendous impact on your psychological health, as well as that of those around you.

About us

Harrison Barnes is an entrepreneur, thought leader in the legal placement space, legal recruiter and the #1 legal career company leader in the United States.

Latest Articles

Eliot Spitzer’s Lessons: Finding Strength in Your Dark Side

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When you try to mask or suppress aspects of your personality, those traits will inevitably come to the fore anyway. You need to develop a comprehensive understanding of yourself, including your darker or deeply buried traits; once you know how your dark side limits and controls you, the better you will do in your life and career. Self-discovery will ultimately lead to inner peace, which in turn will enable you to more fully develop your goals.

Self-Esteem and Lunch Room Tables

Getting Ahead 1
True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.

How to Put Yourself in a Monopoly Position in Any Industry

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The number one thing that makes people fail and not reach their potential is competition. If get into an area where there is not much competition and you genuinely have something to offer, you will succeed. Everyone is successful to the extent they are doing something others around them are not that provides value.

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Never Measure Yourself against Perfection

Life Lessons 47
Use your past, rather than some unattainable ideal, as the yardstick for measuring progress in your life and career. The most successful people are also often the most unhappy, because they measure themselves against impossible ideals, which causes a constant sense of inferiority. There will always be someone better than you, and there are ideals all around you against which it would be unrealistic and stupid to measure yourself. Instead, compare yourself only to the person you were before; measure yourself against your own progress, and forget about others.

Concentrate on Your Contribution

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In this article, Harrison explains the secret behind successful people and the biggest difference between them and those who fail to grow. Most people fail to succeed because they constantly evaluate the rewards they get rather than direct their efforts towards solid constructive work. Successful people on the other hand, are always focused on their work, concentrated on their contributions, and dedicated towards generating value. Unlike others, they do not think about the rewards and are highly passionate about the work they are doing. This characteristic Harrison believes, is what leads to a person’s growth and success.

Sympathy, Morale, and the Importance of Being Organized

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Sympathy destroys morale, and those who can walk away from sympathy often have better careers and make better use of their skills. Good organization is the most effective means of upholding high morale and productivity. Well-organized groups and companies are much harder for people to undermine, and their strength is directly linked to their organization.

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