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Marketing Yourself-Who, What, and How

Finding a Job harrisonbarnes -
You must always keep three factors in mind in your job search: first, know who you are marketing yourself to; second, understand what it is you are marketing; third, understand how you are marketing yourself. In short, you must package yourself towards the correct people in the correct places in order to succeed in your job search, and understand how your specific market works. Putting yourself in the right market will bring you success.

Why You Should Use Association Websites in Your Job Search

Finding a Job harrisonbarnes -
In this article Harrison discusses the importance of using association websites in your job search. One of the best places to track down jobs which (1) few people know about and (2) you stand good odds of getting an interview if you apply, is association websites. Associations are not experts in advertising themselves, and so the jobs on their websites are far less likely to be found by people looking for jobs online. The people you are competing with in the job market generally are not researching association websites for job opportunities and leads. Employers typically like posting jobs on association sites because applicants from association sites tend to be serious about their profession. If you are in the job market, using association sites for research is highly recommended.

Tell the Truth

How to Succeed harrisonbarnes -
Ever since I moved to Los Angeles years ago I’ve been hearing about a basketball coach named John Wooden....

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Why You Need to Be Calculating

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Years ago I was seeing a woman who was romantically involved with another man -- her boss at the time.  I knew about this...

How to Choose a Recruiter Based on Recruiting Style

Job Market 9
Recruiters use a variety of approaches, each of which has its merits; the best recruiters, however, use a combination of established methods. You need to work with a recruiter who understands these various methods, and supports your job search on multiple fronts. Exceptional recruiters are even more valuable in a bad job market, as their approach or combination of approaches will make the difference in whether or not you find employment.

Your Personal Goals

Life Lessons 1
At least once every three to four weeks, my telephone rings with a call from someone I know looking to make money selling something on the Internet. For the most part, these calls are from people looking to sell books, courses, personal membership sites, horoscopes, mortgages, credit cards and other associated products. Some of these people are well known, others are not.

Being in the Zone

Advancement 12
Nothing is more crucial to your career success than being “in the zone”, and genuinely passionate about your work. Most people, rather than existing in the zone, merely go through the motions of what they feel others expect of them in the hopes of achieving wealth and achievement. To reach your full potential, find work that comes naturally to you, at which you are good, and that makes you happy. When you have this passion, everything else will fall into place and outside obstacles will cease to hinder you.

Givers, Takers, and Equalizers

Getting Ahead 1
Nothing is more important to your ultimate success in...

You Need to Be Able to Close

Finding a Job 7
In this article Harrison explains why the ability to close a sale is the most important skill in selling. Many people may get consumers interested in their products and lead them to the edge of making the sale, but it is the final push where the customer makes the actual purchasing decision which is the most important. Similarly it is good to be able to secure an interview, but what actually counts is the ability to push the employer to make the final hiring decision. There are a million possible closing techniques ranging from using the power of money and the power of issuing a deadline to identifying with a particular cause that could be important to the employer. All you need to do is tap into your instinctual ability and push employers that extra bit to ensure you get the job.

Induction, Deduction, and Your Career

Finding a Job 0
The past does not dictate the future, so you should not use inductive reasoning to make conclusions about your life or career. Recognize when you are making incorrect conclusions based on past events, and switch to deductive reasoning in which you are not limited by the past. You will find your conclusions to be much more accurate, and you will succeed as a result.

Over Deliver Because It Is Not about You

Advancement 2
You are rewarded in direct proportion to the value that you deliver, meaning that you have to deliver in order to reach your full potential. You will provide more value to others when you are focused on giving. People who under-deliver view their jobs as being primarily about them, while those who over-deliver see their jobs as being about others. Strive to develop a reputation for delivering rather than under-delivering.

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Keeping a Job

Your Job Is a Game-Make Your Opponents External

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In this article Harrison explains how you can ensure success in your career by externalizing your opponents. Your job is like a game; if you work hard, play by the rules of the company and are seen as part of the team you will be viewed as a valuable player for the company. The most significant part of any game is the presence of an opponent. Don’t look for an opponent among your co-workers. Never speak negatively of your team members. Instead, concentrate on the external opponents. External opponents bring you and the team closer as you work towards a common goal. In order for you and your company to succeed it is important to have an external opponent. Harrison advises people to consistently work hard and not participate in the politics. This is a sure way to score big in your career.

Getting Ahead

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Staying Positive

Self-Esteem and Lunch Room Tables

Getting Ahead 1
True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.

Take Small Actions and Meet Others

Staying Positive 1
Your greatest successes will come from some of the smallest actions in terms of meeting people. You will cause a “stacking effect” the more you meet and connect with people; conversely, people cannot connect with you when you are withdrawn and nothing will happen. You must do everything in your power to connect with as many people as possible.

The Importance of Your Sense of Self

Getting Ahead 22
A powerful sense of self will make all the difference in your life. You must understand that your sense of yourself and your capabilities come from inside of you, not from the external forces that have brought you to your current place in life. What you feel internally might be completely different from what the world is telling you, and you must learn to focus on the former rather than the latter.

Sick Crows, Your Attitude, and Being on the Winning Team

Staying Positive 7
Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.

Emotions and Our Careers

Getting Ahead 2
Everyone tries to maintain a certain emotional state, and learning to control your own emotions will have a profound impact on your career. While everyone allows their emotional states to be influenced by outside events, there is no advantage in basing your own emotions on things that you cannot control. Allow yourself to discover happiness and fulfillment naturally, rather than making your emotions dependant on external circumstances. Your outlook will have a tremendous impact on your psychological health, as well as that of those around you.

About us

Harrison Barnes is an entrepreneur, thought leader in the legal placement space, legal recruiter and the #1 legal career company leader in the United States.

Latest Articles

Eliot Spitzer’s Lessons: Finding Strength in Your Dark Side

Getting Ahead 4
When you try to mask or suppress aspects of your personality, those traits will inevitably come to the fore anyway. You need to develop a comprehensive understanding of yourself, including your darker or deeply buried traits; once you know how your dark side limits and controls you, the better you will do in your life and career. Self-discovery will ultimately lead to inner peace, which in turn will enable you to more fully develop your goals.

Self-Esteem and Lunch Room Tables

Getting Ahead 1
True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.

How to Put Yourself in a Monopoly Position in Any Industry

Getting Ahead 0
The number one thing that makes people fail and not reach their potential is competition. If get into an area where there is not much competition and you genuinely have something to offer, you will succeed. Everyone is successful to the extent they are doing something others around them are not that provides value.

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Never Measure Yourself against Perfection

Life Lessons 47
Use your past, rather than some unattainable ideal, as the yardstick for measuring progress in your life and career. The most successful people are also often the most unhappy, because they measure themselves against impossible ideals, which causes a constant sense of inferiority. There will always be someone better than you, and there are ideals all around you against which it would be unrealistic and stupid to measure yourself. Instead, compare yourself only to the person you were before; measure yourself against your own progress, and forget about others.

Concentrate on Your Contribution

Employment Do’s and Don’ts 41
In this article, Harrison explains the secret behind successful people and the biggest difference between them and those who fail to grow. Most people fail to succeed because they constantly evaluate the rewards they get rather than direct their efforts towards solid constructive work. Successful people on the other hand, are always focused on their work, concentrated on their contributions, and dedicated towards generating value. Unlike others, they do not think about the rewards and are highly passionate about the work they are doing. This characteristic Harrison believes, is what leads to a person’s growth and success.

Sympathy, Morale, and the Importance of Being Organized

How to Succeed 39
Sympathy destroys morale, and those who can walk away from sympathy often have better careers and make better use of their skills. Good organization is the most effective means of upholding high morale and productivity. Well-organized groups and companies are much harder for people to undermine, and their strength is directly linked to their organization.

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