Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.
It is absolutely vital to be in control of your life and career. When you fail to control your life, someone else will step in to do so and fit your life into their plans. Understand that it is in others’ interests to establish control over your life and work, and instead exert control yourself over your life and the events around you.
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In this article Harrison discusses how a very crucial part of your future success and happiness depends on your ability to be free. The concept of freedom is difficult for most people to truly understand because hardly anyone is really free, in the deepest sense of the word. Most people are trapped by their own mental barriers, by obligations to others, by financial constraints, by habits and in many cases by actual physical barriers. Moving towards true freedom is something that will forever change your life and career, and will help you reach your full potential. In order to make the most of your life and career you need to understand the limits that may infringe upon your freedoms–and then decide which ones you can do without. The more freedom we believe we have, and the more we believe we can do, the more we will achieve.
In this article Harrison discusses the importance of focusing all your energies on creating value for others. When your focus is on getting rewards and not adding value, you will find success eluding you. You need to create value by solving people’s problems to the very best of your ability. You will grow in your career if you solve people’s problems with dedication. You are owed nothing by anyone until you create value. People will seek you out as long as you create outstanding value for them. Once you start expecting something without creating value, the end is often near. Focusing on the rewards diverts your energy from what generates rewards in the first place. When you create value for others and focus on the work you are doing, the rewards come naturally.
Your thought process is a powerful determinant of your success or failure. Find a connection or unifying bond among the millions of thoughts that cross your mind every day, and use them to the greatest possible effect. Rather than dwell on negative thoughts that could undermine you, strengthen your mindset by asking yourself empowering questions; you will find that the answers to these questions constitute excellent career advice.
In this article, Harrison explains how success is directly related to being in the ideal environment. You need to study the factors in various work environments in your past which led to your success or failure. Avoid unconstructive environments and negative people and be among those people or in those conditions which enhance your growth. Harrison believes that the most important thing is to be happy and when you put yourself in the environment that works best for you, you are bound to be successful.
Do not be distracted by your insecurities and doubts, or you will never achieve success because you will not allow it to happen. Focus only on the message about your skills and capabilities. Identify your goals and create a gameplan, and fill your mind with positive and hopeful messages that will drive you towards said goal.
In your job search you must question assumptions, find new ways of doing things, and consistently find new ways to search. You will be better off the more you seek out and adopt new job search techniques; your career is too important for you to be stuck in traditional ways of thinking. You must open your mind, and ensure that you are doing everything within your power to view your job search in a way that grants you more opportunities, not fewer.
Develop the art of resisting those things that give you instant gratification. While attractive, these things are usually short-lived and ultimately lead to failure and disappointment. You must develop tremendous strength and willpower to resist these things; this resistance capability distinguishes true leaders.
Many people mistakenly focus their energy on things that they want to avoid, rather than the things they wish to achieve. Your focus ultimately determines where you will go in life and what will happen to you. The best way to move ahead in life, therefore, is to focus on your goals rather than the obstacles to them and the risks along the way. You need to take small, consistent steps toward changing your focus, and understand that it will not change overnight. Once you do change your focus, however, you will be able to chance the direction and momentum of your career for the better.
In this article Harrison explains how you can ensure success in your career by externalizing your opponents. Your job is like a game; if you work hard, play by the rules of the company and are seen as part of the team you will be viewed as a valuable player for the company. The most significant part of any game is the presence of an opponent. Don’t look for an opponent among your co-workers. Never speak negatively of your team members. Instead, concentrate on the external opponents. External opponents bring you and the team closer as you work towards a common goal. In order for you and your company to succeed it is important to have an external opponent. Harrison advises people to consistently work hard and not participate in the politics. This is a sure way to score big in your career.
True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.
Your greatest successes will come from some of the smallest actions in terms of meeting people. You will cause a “stacking effect” the more you meet and connect with people; conversely, people cannot connect with you when you are withdrawn and nothing will happen. You must do everything in your power to connect with as many people as possible.
A powerful sense of self will make all the difference in your life. You must understand that your sense of yourself and your capabilities come from inside of you, not from the external forces that have brought you to your current place in life. What you feel internally might be completely different from what the world is telling you, and you must learn to focus on the former rather than the latter.
Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.
Everyone tries to maintain a certain emotional state, and learning to control your own emotions will have a profound impact on your career. While everyone allows their emotional states to be influenced by outside events, there is no advantage in basing your own emotions on things that you cannot control. Allow yourself to discover happiness and fulfillment naturally, rather than making your emotions dependant on external circumstances. Your outlook will have a tremendous impact on your psychological health, as well as that of those around you.
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