In this article Harrison discusses the importance of putting your efforts in the right direction. The most important decision you can make is deciding where you are going to put your effort. If you choose the right field for your efforts, you will frequently be richly rewarded (even if you do not have a lot of skill in the field). When you identify something that the market wants, and provide it, then you can frequently do quite well—even if you are not particularly skilled. It is just a question of being at the right place at the right time and taking action. In your career, very little is more important than where you choose to focus your effort. Nothing is more important than working somewhere with opportunity and where you are being carried away by the wind of a positive economic current.

When you buy something cheap, it is often likely to be expensive in the long-term; things that seem too good to be true usually are. When you are approached with an attractive deal, remember that nothing comes for free and there aren’t any no-strings-attached deals.

Do your homework, and always know beforehand what you are getting into. Think logically, and always make sure that you are correct in what you are doing. When people approach their job search without a clear understanding of what they are getting into, they often find themselves in jobs that neither match their interests nor live up to their expectations. Even if you are desperate for work, you must do your research and fully understand the situation before taking a given job.

Your thought process is a powerful determinant of your success or failure. Find a connection or unifying bond among the millions of thoughts that cross your mind every day, and use them to the greatest possible effect. Rather than dwell on negative thoughts that could undermine you, strengthen your mindset by asking yourself empowering questions; you will find that the answers to these questions constitute excellent career advice.