Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.

In this article Harrison discusses the importance of ‘energy’ over technical skills. When people are hiring you they are purchasing your “energy” more than they are purchasing your technical skills. They are interested in your ability to influence the world around you through your energy. When you are marketing yourself and seeking a job, or working in a job, there are essentially two things you are marketing. You are marketing your technical skills, but more importantly you are marketing an intangible sort of energy. The most successful people have mastered the art of projecting positive energy. The better your energy, the more employable you will be and the farther you will go.

In this article Harrison discusses how it is important to stay focused. According to Harrison anyone can get started on the road to success and a life of fulfillment but the real task is staying on the path of success. Staying on track can make a giant difference in the quality of your life. No one is going to be there to keep you on your mission and this is the most important thing you must realize. You have to stay focused even amidst the myriad distractions of people and life. Everyone has a spirit within, which drives him or her to do great things. It is those naysayers around us, and the prospect of something bad happening that often keeps us barred back, and on the sidelines. But there is nothing glorious, fulfilling, or memorable about spending your life on the sidelines. You need to run the race, and once you start running you need to stay on track.

Your mood is a major determinant of success in anything you do. You should never enter an interview or any other high-stakes situation in a negative frame of mind. You can needlessly lose many opportunities simply because you haven’t been “up”. For example, job seekers find considerably greater success when interviewing on Fridays, perhaps due to the fact that people tend to be in a better mood towards the end of the week. When people are relaxed, they are in a better “buying mood”.

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

Robert Collier’s book, The Secret of the Ages, is...

You can better market yourself by taking a stand against something. Peoples’ personal beliefs, including the things with which they do not agree, define who they are as people. Standing against something differentiates you from the crowd; when done in the correct manner, without disrespecting others’ opinions, such a stance can help you land your dream job.