In this article Harrison speaks about the need to adopt the attitude of never giving up. According to him however difficult the task be, you need to strive hard to accomplish it. You have to struggle and make an attempt to rise every time you fail. You need to stimulate your efforts and try again and again till you achieve the desired end result. Just like the baby giraffe is kicked repeatedly by the mother giraffe, so that it learns to stand on its own legs. You have to drive your dreams to make them a reality. Failure is not the end; it is a stepping stone to success.

Businesses who understand what their clients want, rather than what they presume their clients want, tend to perform much better than their competitors. You must view your service from your client’s point of view. In a job search you must view your potential employers as customer. You must find out what is important to your employer or interviewer, and you will stand out in your job search.

In this article Harrison explains the economic rule which says - your rewards will be in direct proportion to the value you provide. In your career if you are not providing enough value, the rule will catch up with you sooner or later. In contrast, if you are providing more value than you receive you will probably have a very good career. Companies that provide more value than they receive for their products generally end up flourishing. Companies that provide very little value generally end up going out of business. The law of economics that is always operating in the background is that you always need to give more than you take and be prepared to give.

In this article Harrison discusses the importance of goal setting. Goal setting is the single most important aspect of your career. When you look at people who are at the top of their game in sports, entertainment, business and other pursuits, you’ll generally find they’ve set goals in an outstanding way. Most successful people manage their goals in a similar way. Whether you want to be President of the United States, a first class parent, the fastest runner in the world, the head of your organization, or you simply want to feel happy and fulfilled, there are certain scientific goal setting principles you can follow to take you precisely where you want to go. Goal setting is a profound discipline. Our success, the success of entire companies and even the success of entire countries comes down to how well goals are set.