Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.
Your most important asset—in fact your only real asset—is your life force that makes you want to work hard in order to succeed. This force can achieve anything, and it is something you need to keep turned on at all times. If you can keep this turned on, you will succeed.
In this article Harrison discusses how fear of criticism prevents people from living up to their full potential. Harrison believes that the biggest achievers in our world are the people who are not afraid to act and are not afraid of criticism. The skill of finding a job is dependent upon not caring what other people are saying or will say. The less you fear criticism, the better job you will get. You need to lead and not follow. People who follow the rules and spend their time wondering what others will think rarely achieve very much. The winners in this world are the ones who are acting despite what others may say, or are saying. The losers are the ones who are paralyzed with fear and afraid to take action because of what others may say.
In this article Harrison discusses the importance of listening to, and understanding the other side’s point of view. Harrison feels that a lot of the economic crisis in the country is because people fail to understand one another. The biggest problems why businesses fail is that people want things to be in a certain way and are afraid to listen to what needs to be done to change this. People often assume they know what someone else needs or what they are entitled to. People do this without having any information whatsoever about where the other person is coming from. This never works. Harrison concludes that the most important thing you can often do to keep a job, get a job, and more is take the time to listen and ensure you understand the other person’s point of view.
Come to terms with how you feel and be open about it, and you will be much less likely to be affected by your dark side. Acknowledge your deepest and most profound feelings in order to improve your career and life. Your career will never reach its full potential unless you gain control of the personal matters that are negatively affecting your life. Allow your unconscious to be conscious and face what you are avoiding deep down to achieve your potential.
In this article Harrison discusses that your ability to create productive work can bring you success in your career. The opportunity to work is an important part of your existence. Work is a path to mental and economic stability; it brings happiness and purpose in our lives. When you create work you always have something to do and you are always adding value. Truly stellar performers have the ability to consistently create work that the company values. You need to create work in your job; at the same time you need to stay away from people who are critical of the act of work. Work is healthy for you. Your identity and life, for the most part, revolve around work. Harrison firmly believes that cherishing your work and creating more work will change your career and life for better.
Do work that you love, and make it part of your life and identity. Success comes to people who love what they are doing, because their work becomes part of their lives, and there ceases to be a separation between work and pleasure for them. If you are not doing something that you could not imagine yourself doing into your old age, then you are probably in the wrong profession.
In this article Harrison discusses the importance of keeping one’s job secured, and how external factors affect job security. It is crucial for job seekers to choose the right kind of job, the right kind of organization, and to have the perfect pay-package for enjoying job security to the fullest. Professionals in high positions in an organization are more prone to getting chucked off rather than those in lesser positions. The complexity of an organization also plays a crucial role in hampering or promoting a sense of job security among different workers in an organization. Competitiveness in an industry is also a harbinger of increasing insecurity in jobs, as there is constant push-and-pull with regards to resources.
In this article Harrison explains how you can ensure success in your career by externalizing your opponents. Your job is like a game; if you work hard, play by the rules of the company and are seen as part of the team you will be viewed as a valuable player for the company. The most significant part of any game is the presence of an opponent. Don’t look for an opponent among your co-workers. Never speak negatively of your team members. Instead, concentrate on the external opponents. External opponents bring you and the team closer as you work towards a common goal. In order for you and your company to succeed it is important to have an external opponent. Harrison advises people to consistently work hard and not participate in the politics. This is a sure way to score big in your career.
True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.
Your greatest successes will come from some of the smallest actions in terms of meeting people. You will cause a “stacking effect” the more you meet and connect with people; conversely, people cannot connect with you when you are withdrawn and nothing will happen. You must do everything in your power to connect with as many people as possible.
A powerful sense of self will make all the difference in your life. You must understand that your sense of yourself and your capabilities come from inside of you, not from the external forces that have brought you to your current place in life. What you feel internally might be completely different from what the world is telling you, and you must learn to focus on the former rather than the latter.
Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.
Everyone tries to maintain a certain emotional state, and learning to control your own emotions will have a profound impact on your career. While everyone allows their emotional states to be influenced by outside events, there is no advantage in basing your own emotions on things that you cannot control. Allow yourself to discover happiness and fulfillment naturally, rather than making your emotions dependant on external circumstances. Your outlook will have a tremendous impact on your psychological health, as well as that of those around you.
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