Someone who wants to succeed in finding a job must understand marketing. Regardless of what you do, your job search is a marketing operation. The more effectively you market yourself, the more jobs you will get, the better jobs you will get, and the more successful you will be. The people who market themselves most effectively are the ones who do the best in their careers.
The people we meet come from all different backgrounds; they live their lives according to facts that may not make sense or appear to be true. People are unlikely to change each other’s minds about their respective core beliefs. One of the biggest mistakes is opposing people from believing whatever they want. You will experience far more success by stepping back and allowing people to follow their own beliefs without questioning them.
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You must always keep three factors in mind in your job search: first, know who you are marketing yourself to; second, understand what it is you are marketing; third, understand how you are marketing yourself. In short, you must package yourself towards the correct people in the correct places in order to succeed in your job search, and understand how your specific market works. Putting yourself in the right market will bring you success.
In this article, Harrison explains how the company you keep will inevitably be a major cause of success or failure in your career and life. Wrong associations can be harmful and although you cannot really avoid it all the time, you need to distance yourself from it. Unethical people can repeatedly injure your progress and you need to be aware of and understand the people you deal with, to protect yourself from those who could taint you and drag you down.
In this article Harrison discusses the role of authority in your job. In order to get a job, stay employed and succeed in the world, you need to demonstrate authority. You need to portray strength and confidence to your employer and potential employers. Many people have very little self confidence and are constantly asking others questions and seeking the approval and authority of other people. We use authority to govern our relationship and interaction with the world. The more presumed authority you have to offer your employer, the bigger difference it will make. Authority has a giant impact on your success and what ends up happening to you in your career and job. You need to always cultivate authority.
In this article Harrison explains how you can ensure success in your career by externalizing your opponents. Your job is like a game; if you work hard, play by the rules of the company and are seen as part of the team you will be viewed as a valuable player for the company. The most significant part of any game is the presence of an opponent. Don’t look for an opponent among your co-workers. Never speak negatively of your team members. Instead, concentrate on the external opponents. External opponents bring you and the team closer as you work towards a common goal. In order for you and your company to succeed it is important to have an external opponent. Harrison advises people to consistently work hard and not participate in the politics. This is a sure way to score big in your career.
True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.
Your greatest successes will come from some of the smallest actions in terms of meeting people. You will cause a “stacking effect” the more you meet and connect with people; conversely, people cannot connect with you when you are withdrawn and nothing will happen. You must do everything in your power to connect with as many people as possible.
A powerful sense of self will make all the difference in your life. You must understand that your sense of yourself and your capabilities come from inside of you, not from the external forces that have brought you to your current place in life. What you feel internally might be completely different from what the world is telling you, and you must learn to focus on the former rather than the latter.
Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.
Everyone tries to maintain a certain emotional state, and learning to control your own emotions will have a profound impact on your career. While everyone allows their emotional states to be influenced by outside events, there is no advantage in basing your own emotions on things that you cannot control. Allow yourself to discover happiness and fulfillment naturally, rather than making your emotions dependant on external circumstances. Your outlook will have a tremendous impact on your psychological health, as well as that of those around you.
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