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The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

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Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

Making Others Aware of Your Weaknesses Can Make You More Trusted

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Address your weaknesses, and offset them complementary strengths when they become an issue. You want to be trusted and your weaknesses to be overlooked. When interviewing, you must bring up and address your weaknesses to your employers before bringing up your strengths. Employers are more likely to pay attention to your strengths if they have already been made aware of your weaknesses, and you in turn will have more credibility. You must always be sure to follow up a discussion of your weaknesses with complementary strengths.

Stay on Track

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In this article Harrison discusses how it is important to stay focused. According to Harrison anyone can get started on the road to success and a life of fulfillment but the real task is staying on the path of success. Staying on track can make a giant difference in the quality of your life. No one is going to be there to keep you on your mission and this is the most important thing you must realize. You have to stay focused even amidst the myriad distractions of people and life. Everyone has a spirit within, which drives him or her to do great things. It is those naysayers around us, and the prospect of something bad happening that often keeps us barred back, and on the sidelines. But there is nothing glorious, fulfilling, or memorable about spending your life on the sidelines. You need to run the race, and once you start running you need to stay on track.

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Popular Top 5 Posts

Create a Sense of Urgency: How to Take Immediate Action

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Creating a sense of urgency is one of the most important things you can do in your job search. Understand that your career is itself a commodity and you need to sell yourself, and your salesmanship will determine your career success. Creating a sense of urgency will always help you close your sale.

The Only Thing That Matters Is Commitment

Getting Ahead 0
<!----> One of the stranger moments in my career came...

The Lazy Man’s Way to Riches

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The Lazy Man's Way to Riches by Joe Karbo...

Go Beneath the Surface to Find a Job

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There is vast potential beneath the surface of each individual person, and it is the same with the job market. Many people fail in there job search because they only pursue one tactic, find nothing, and conclude that there are no jobs available. When looking for a job, you need to go deep beneath the surface, and exhaust every job board, employer website, and other possible avenue in order to get ahead.

My Trip to the Playboy Mansion: The Importance of Challenging Convention

Life Lessons 4
Most people assume that those around them are more interested in what they are doing than is the case, and focus on themselves rather than on what the people around them are doing. Rather than worrying about what others think of you, focus on your own forward momentum in whatever you are doing. Do not try to keep things a certain way and protect a norm, but instead challenge conventions to find career and life success.

The Art of Personal Effectiveness

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“The Art of Personal Effectiveness" by Eric Garner, encourages...

You Will Succeed in Your Job and Job Search When You Are Concerned with Giving and Not Taking

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In this article Harrison discusses the importance of focusing entirely on your employer’s needs in order to succeed in your job and job search. A relationship with an employer is quite similar to any other relationship. In maintaining any relationship, you need to understand the other person’s needs. You need to concentrate more on giving than taking. Likewise, at work, you need to be more focused on your employer’s interests than your own. When you are applying for jobs and interviewing, you need to put yourself in the employer’s shoes. This will take you places and will give you the level of satisfaction you want out of your work relationship.

How You Handle Chaos Will Determine Your Success or Failure

Life Lessons 8
There is no such thing as true security in either work or life. Companies must subject themselves to change and chaos in order to survive and grow, and you must do so also. Peoples’ natural desire for predictability and for things to proceed in a certain way leads to many missed opportunities. You must not short-change yourself by constantly seeking order; expose yourself to change and chaos in order to force yourself to grow.

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Keeping a Job

Your Job Is a Game-Make Your Opponents External

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In this article Harrison explains how you can ensure success in your career by externalizing your opponents. Your job is like a game; if you work hard, play by the rules of the company and are seen as part of the team you will be viewed as a valuable player for the company. The most significant part of any game is the presence of an opponent. Don’t look for an opponent among your co-workers. Never speak negatively of your team members. Instead, concentrate on the external opponents. External opponents bring you and the team closer as you work towards a common goal. In order for you and your company to succeed it is important to have an external opponent. Harrison advises people to consistently work hard and not participate in the politics. This is a sure way to score big in your career.

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Staying Positive

Self-Esteem and Lunch Room Tables

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True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.

Take Small Actions and Meet Others

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Your greatest successes will come from some of the smallest actions in terms of meeting people. You will cause a “stacking effect” the more you meet and connect with people; conversely, people cannot connect with you when you are withdrawn and nothing will happen. You must do everything in your power to connect with as many people as possible.

The Importance of Your Sense of Self

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A powerful sense of self will make all the difference in your life. You must understand that your sense of yourself and your capabilities come from inside of you, not from the external forces that have brought you to your current place in life. What you feel internally might be completely different from what the world is telling you, and you must learn to focus on the former rather than the latter.

Sick Crows, Your Attitude, and Being on the Winning Team

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Adopting a positive attitude will always bring you closer to success, as nobody wants to be associated with a losing side. Everyone wants to associate with and hire winners, and avoids losers. Nothing is more important than maintaining a positive attitude, as many employers hire people based primarily on attitude; with the right attitude, everything else will fall into place. You must look like you are on the winning team, even if times are tough; nobody wants to hire a loser.

Emotions and Our Careers

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Everyone tries to maintain a certain emotional state, and learning to control your own emotions will have a profound impact on your career. While everyone allows their emotional states to be influenced by outside events, there is no advantage in basing your own emotions on things that you cannot control. Allow yourself to discover happiness and fulfillment naturally, rather than making your emotions dependant on external circumstances. Your outlook will have a tremendous impact on your psychological health, as well as that of those around you.

About us

Harrison Barnes is an entrepreneur, thought leader in the legal placement space, legal recruiter and the #1 legal career company leader in the United States.

Latest Articles

Eliot Spitzer’s Lessons: Finding Strength in Your Dark Side

Getting Ahead 4
When you try to mask or suppress aspects of your personality, those traits will inevitably come to the fore anyway. You need to develop a comprehensive understanding of yourself, including your darker or deeply buried traits; once you know how your dark side limits and controls you, the better you will do in your life and career. Self-discovery will ultimately lead to inner peace, which in turn will enable you to more fully develop your goals.

Self-Esteem and Lunch Room Tables

Getting Ahead 1
True self-esteem comes from within, not from the acceptance of others. When your sense of worth comes from within, you free yourself from comparisons with others and will enjoy a greater sense of internal security. You will no longer be bogged down by the experiences of others and can become much more self-reliant.

How to Put Yourself in a Monopoly Position in Any Industry

Getting Ahead 0
The number one thing that makes people fail and not reach their potential is competition. If get into an area where there is not much competition and you genuinely have something to offer, you will succeed. Everyone is successful to the extent they are doing something others around them are not that provides value.

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Never Measure Yourself against Perfection

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Use your past, rather than some unattainable ideal, as the yardstick for measuring progress in your life and career. The most successful people are also often the most unhappy, because they measure themselves against impossible ideals, which causes a constant sense of inferiority. There will always be someone better than you, and there are ideals all around you against which it would be unrealistic and stupid to measure yourself. Instead, compare yourself only to the person you were before; measure yourself against your own progress, and forget about others.

Concentrate on Your Contribution

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In this article, Harrison explains the secret behind successful people and the biggest difference between them and those who fail to grow. Most people fail to succeed because they constantly evaluate the rewards they get rather than direct their efforts towards solid constructive work. Successful people on the other hand, are always focused on their work, concentrated on their contributions, and dedicated towards generating value. Unlike others, they do not think about the rewards and are highly passionate about the work they are doing. This characteristic Harrison believes, is what leads to a person’s growth and success.

Sympathy, Morale, and the Importance of Being Organized

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Sympathy destroys morale, and those who can walk away from sympathy often have better careers and make better use of their skills. Good organization is the most effective means of upholding high morale and productivity. Well-organized groups and companies are much harder for people to undermine, and their strength is directly linked to their organization.

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