You are in your most productive state when you are “awakened” and driven towards your goal. Once you experience this kind of awakening and tap into your inner drive, all aspects of your life can profoundly change; people with such drive attain incredible levels of achievement in virtually every discipline. The most successful people throughout history tap into this higher form of energy to achieve their goals, and you can too.

Businesses who understand what their clients want, rather than what they presume their clients want, tend to perform much better than their competitors. You must view your service from your client’s point of view. In a job search you must view your potential employers as customer. You must find out what is important to your employer or interviewer, and you will stand out in your job search.

You can never become too comfortable if you wish to be successful. Your success will largely depend on your ability to become dissatisfied with your current position. Successful people are never satisfied with the status quo, and constantly push beyond their comfort zone. When do you this and succeed, you set a new standard for normality in your life. Be continually dissatisfied, and always pushing yourself beyond your comfort zone.

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Gauging the people around you and giving them exactly what they want can determine the success or failure of any action you undertake. This ability separates the great entrepreneurs from the average. Instead of assuming that you know what people want, work to ascertain peoples’ actual desires and fulfill them. When you go out of your way to fulfill the needs of your employer rather than focusing on your own needs, you will find great things happening in your career.

In this article, Harrison explains the importance of credibility in your career and in your life. The most important question that you should ask yourself is whether you can be trusted. Fortunes can fall and be rebuilt, but once you lose your credibility, you have lost a great deal. Dishonest individuals may rise rapidly to the top, but they almost always come crashing down. To be dishonest in any way does not pay off at all. People lose their faith, are fearful, and will practically never again believe a dishonest person. A person’s reputation is his/her most valuable asset. It is extremely fragile and should be protected at all costs. You need to have an explicitly honest approach, never fail to make others aware of the truth, and never cut corners. Hence, Harrison states that one of the hallmarks of the most successful individuals is their credibility.