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Winning in Your Job Search and Life Means Going Forward No Matter What Criticism You Think You May Receive

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Every day when I sit down to work in the morning and turn on my computer, I receive several emails and comments about the companies I run and about me personally. Some people write to tell me I’m the stupidest person they’ve ever encountered. Other...

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Career Advice

Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on May 20,2019

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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