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Frustration, Rejection, Sylvester Stallone, and Rocky

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A few weeks ago, I interviewed a guy for a job, and he has been e-mailing me every few days since the interview. He was highly qualified for the position and had great credentials. I have decided that I am not going to hire him and I will tell you why: The...

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Career Advice

Job Market

The Kick-Ass Marketing Secret of the Most Successful Job Applicants and Employees

By on May 20,2019

Just as a Unique Selling Position (USP) is important to sell a product, your own USP is vital for marketing yourself to potential employers. You must define your USP before even creating your resume, as it comprises the basic product that you are trying to sell in your interview. Focus your USP on a specific niche, for which there is market demand, and make it thoroughly persuasive.

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